The Cheese is Moving Faster Than Ever

🧠AI. 

🔄Boyd’s Cycle. 

🐲Facing hard truths.

In today’s world, the cheese is moving further, faster, and more frequently than ever before.

That reality doesn’t just apply to businesses — it applies to anyone building a career or navigating a job transition.

To keep up, three principles matter more than ever:

1️⃣ AI isn’t optional. It’s a force multiplier. Whether you’re running a business or building a personal brand, those who integrate AI will outpace those still “waiting to see.”

2️⃣ The smallest Boyd’s Cycle wins. Your OODA Loop matters more than ever – The faster you Observe, Orient, Decide, and Act, the faster you’ll adapt while others stall.

3️⃣ Hope is not a plan. Ugly truths don’t fix themselves. If something’s broken — in your company, your career, or your search — the longer you delay facing it, the worse it becomes.

These aren’t theories. They’re the rules of survival and success in a marketplace that’s changing daily.

📹 In this vlog, I unpack why leaders, professionals, and job seekers alike need to stop hoping and 

start acting with speed, clarity, and focus.
👉 Which do you think is hardest right now — embracing AI, tightening your cycle, or facing down the hard truths?